LUCIR: Diamond Baguette Eternity Ring in Platinum.
LUCIR: Diamond Baguette Eternity Ring in Platinum.
PAULA: Handmade, one-of-a-kind Diamond Ring in 22kt yellow gold.
Kite Diamond Pendant with Diamond Halo, in Platinum with Diamond Bezels.
Three drop Fancy Cut Yellow Diamond Earrings in 18kt Yellow Gold.
19mm Baroque Pearl Earrings with Diamond Halo, in 18kt Rose Gold.
I shot another set of shopping bags for a really cool little agency, Wayfinder, for their client, Arden Fair Mall, recently. I took some time to play around with them, afterward. Shopping bags serve well as a stand-in for the entire brand - they're sort of viral ads, in and of themselves, but they lack any of the implications that an actual ad from the company would have. They're mostly the logo, but they're more physical than just the logo would be.
And I have a sort of tenuous relationship to the brands.
So, lately I've been frustrated with the complexity and duration of my tests, and having been inspired by several "picture a day" type efforts on Behance, I'm simplifying and trying new approaches.
These went in my book for the APA Portfolio Review this week, and they were really well-received.
I'm no Grand National Neat-nick, but I coulda been a contender. The boys have won though.
Tanzanite Ring in Platinum with Diamonds
Green Tourmaline Pendant in Platinum & 18K Gold with Yellow-Green Diamonds
Blue Sapphire & Diamond Cluster Earrings
Pink Sapphire & Yellow Sapphire with Diamonds Drop Earrings
Black Baroque Pearl Earring with Diamonds
And a couple exploratory ones, for me.
